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Sales & Marketing Success - 1.5 CEU's: PLANET Landscape Industry Certified

Presented by Judith Guido - Guido & Associates
Thursday October 13 - 9:30 - 11:00 AM

Course Description:

In this interactive talk you will learn how to read and respond to your market, and position your company for success despite the economic landscape. You will learn:

o How to read your market dynamics
o How to respond to your market dynamics
o The four foundational blocks of business success
o What key market dynamics are driving and deterring growth
o What are the latest trends & how to leverage them
o Building a leading brand
o Building a world-class marketing program with little money
o Q&A


Judith Guido is Chairwoman and founder of Guido & Associates, a Business Management company specializing in the areas of Strategy, Sales/Marketing. Branding, Research, Product development and Social Media, Mergers/Acquisitions, Green and Sustainable Markets, Women and Boomer Markets while focusing on helping organization grow their people and profits. Judy has been recognized as the highest ranking woman in the Green Industry. Guido was the Chief Marketing Officer and Vice President of Valley Crest; the nations largest ($1 billion in revenues with over 10,000 employees) privately held landscape management and Development Company. Guido was chief marketing officer and senior vice president, of business development and strategic alliances for Cirqit, a New Jersey-based e-commerce technology and consulting company. She served as the Senior Marketing, Sales and Strategy executive with ServiceMaster ($6.5 billion in revenues), some of whose brands include TruGreen and Terminix. Judy is an advisor and board of director for the Yellowstone Landscape Group, the 10th largest landscape management company in the nation.

Schedule subject to change

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June 27, 2019, 2:03 am PDT

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